Selling Your Home in the Triangle
It’s that time…you’ve decided to sell your home. Whether you are relocating for a job, downsizing to a downtown Raleigh condo or moving up from your starter home to your dream Inside the Beltine bungalow, we would love to play a role.
Often times you look forward to a fresh start, a new opportunity or just a change of scenery while other times you are completely stressed out by the life-changing event. We get it and will do everything we can to make the selling process a stress-free, enjoyable experience.
Selling a home isn’t just as easy as putting it on Zillow or placing an ad. There is definitely an art and a science to selling a home even in the best of markets. Most of the hard work starts well before your home hits the market. With our expertise in marketing and interior design, we will make sure your home is shown in its best light and its story is told in a way that draws in the most interested buyers.
How will my home be marketed is our favorite question to answer! Let us count the ways is how we normally like to respond. From the website we build for you home to the countless social media platforms that your home will be featured on, to the just listed cards that go out to all of your neighbors, we can promise one thing…maximum exposure.
From our initial talk at your kitchen table to us celebrating at the closing table, no detail will go unnoticed and no stone unturned. We pride ourselves in constant communication, non-stop marketing to prospective buyers, detailed planning and results-driven negotiations. We will guide you every step of the way with thorough explanations and expertise as we move towards the finish line.
At The Logan Group, we hope to be able to diminish the stresses of selling your home and allow you to focus in on more important things as you move on to the next chapter in life and whatever that entails.
Home Selling Process
Initial Meeting
Initial Meeting
We will sit down to explain the process, answer your questions and quell your fears. At the same time, we will learn all about your home, why you fell in love with it and what improvements you have made so we can show your home in its best light.
Determine Probable Selling Range
Determine Probable Selling Range
After meeting and touring your home, we will provide you a probable selling range based on comparable sales and the condition of your home. You will receive a bit of a homework list in order to help you maximize your possible selling price. The more you take on, the more we can ask.
Setting the Stage
Setting the Stage
We take care of every aspect of staging your home. Sometimes all we need is to make small tweaks to your existing decor. Other times we bring in items to help accentuate what you have. If need be we will bring in outside furniture to help the prospective buyers visualize the space.
Your Custom Marketing Plan
Your Custom Marketing Plan
Every home is different and consequently so should every marketing plan. We will make sure to highlight all of the positives of your home and be sure to make them shine. From online syndication and a property specific website to custom social media targeting and eye-catching marketing materials, your home will be presented in its best light in order to attract the greatest number of potential buyers.
Communicate Early and Often
Communicate Early and Often
We will keep you in the loop throughout all aspects of the process. You will receive continual updates on online traffic, showings, feedback, market data and current competition. We feel that there is nothing worse than radio silence when it comes to real estate deals and medical tests so be prepared to have an abundance of open dialogue that goes both ways.
Reach Out to Prospective Buyers
Reach Out to Prospective Buyers
We will immediately begin reaching out to both buyers in our database as well as our network of brokers who have done business in the area in order to secure a buyer. We will also host multiple open houses with your permission as we look to expand the reach of potential clients.
Negotiate Contract Terms
Negotiate Contract Terms
We will negotiate with the buyer or buyers agent in order to come to terms with an offer that is to your satisfaction. During the negotiation, we will explain every part of the deal making sure you are truly comfortable with and understand all aspects of the contract. These are terms you don’t see every day so our thoroughness is of the utmost importance.
Contract to Close
Contract to Close
Once all terms are agreed to, we will manage all remaining aspects of the deal from the home inspection to the appraisal and finally to the closing table all the while with your best interests at heart.
That’s a Wrap!
That’s a Wrap!
We have now made it to the finish line and all your hard work has paid off. As your trusted advisor, we will stand by your side the entire way and will continue to be an advisor and resource beyond the closing should the need arise.